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Mark Emmert, Please Spark Football Helmet Change

Dear Mark Emmert,

I know it’s been a grueling, thankless two years since you’ve become president of the NCAA.

You have been grilled about not paying college athletes, ridiculed for rulings that make little sense, mocked for not throwing the book at NCAA infraction offenders like you swore to do and, well, generally been portrayed as an evil villain. Heck, even John Calipari is piling on you now.

That pretty much comes with the job description of running the most reviled organization in sports.

But when you started this job in 2010, you told The New York Times your goal was to be remembered for putting the welfare of student-athletes first.

“That would be a spectacular legacy,” you said. “I could go to my grave a happy man.”

Well, Mark, there’s nothing more you can do for the welfare of college student-athletes than leading an overhaul of the football helmet.

The tipping point, at least for me, when the public realized we had a full-blown crisis with the safety of football helmets was when former Wisconsin and Pittsburgh Steelers great Mike Webster died a horrific death in 2002 after his life spiraled out of control due to mental problems. As a result of the repeated trauma to his head, Webster was posthumously diagnosed with chronic traumatic encephalopathy (CTE), now a buzz word when talking about deceased football players like Webster and Junior Seau.

That was a decade ago.

Everyone knows that football helmets have ironically evolved from protective gear to weapons and are now the cause of massive head trauma instead of the solution. If you’ve ever put one on, Mark, you know the lids worn by current football players feel like having a cement block on your head that could smash through a brick wall.

The outer shell of a football helmet is so hard and powerful that defensive football players lead with their head on almost every play – just a fraction of which are called for helmet-to-helmet penalties. Don’t believe me? Check out the difference in how college football players tackle by lowering their heads into opponents compared to rugby players who turn their heads away from contact (that’s not to say rugby is safer, it’s just to illustrate a point on the head trauma football players induce).

It’s gotten to the point where certain positions like linemen and linebacker absorb a blow to the head on almost every play.

And yet, despite all this, the change in football helmets at the college and NFL levels has been almost unnoticeable in the last 10 years.

Yes, players like Peyton Manning have started wearing the quirky Revolution to cut down on concussions. The helmets have become more prevalent in the NFL and now trickled down to the college game. And others like Brandon Jacobs are now wearing the eye-popping ION 4D for increased safety. But you’re kidding yourself if you think variations of normal helmets like these are going to eliminate the plague of mass head trauma that is currently upon college football and the NFL.

I don’t know if the solution is soft-shell helmets, removing face masks, leather lids like what were worn back in the day or abolishing helmets altogether as some have suggested, but it’s clear something drastic needs to be done. Immediately.

Roger Goodell is facing extreme pressure as ex-NFL players continue to commit suicide at an alarming rate while others pile on lawsuits against the league; yet, somehow, nothing appears to be expected from you to better protect the welfare of student-athletes, your own stated goal of being the NCAA’s president.

Think about this for a second. Exactly 1,696 NFL players start every season (32 teams made up of 53 players each). Yes, the hits are bigger and the players have much longer careers in the league when compared to college.

But do you know how many student-athletes play college football every year, Mark? According to your own association, there were 630 full-time NCAA football programs last season (120 for FBS, 121 for FCS, 150 for DII, 239 for DIII). With around 100 players per roster, that’s approximately 63,000 kids that played college football last season on your watch. Marinate on that for a second. By the time you retire, you will be affecting the futures of hundreds of thousands of young men.

And while the suicide of former NFL stars (who I should point out also played college football at one point) have taken up the headlines, there have been plenty of incidents since 2000 that should have sparked massive change at the college level.

There was Washington’s Curtis Williams, who was paralyzed in 2000 after a hit and died in 2002 due to complications from paralysis. There was Owen Thomas, a Penn player who committed suicide in 2010 and was later shown to have early signs of CTE even at the age of 21. There are Penn State’s Adam Taliaferro, Ohio State’s Tyson Gentry and Rutgers’ Eric LeGrand, all of whom were paralyzed after traumatic hits to the head – only Taliaferro is currently walking. And then there are lesser cases like Rice’s Sam McGuffie, who suffered three concussions in just his freshman season at Michigan and will likely have lasting effects from so much head trauma in such a short amount of time.

Your reaction to all this has been slow and insufficient. New rules promoting safety by re-instituting the halo rule on all kicks, moving kickoffs up to the 35 and stopping play when a player’s helmet comes off is a start, but those three rules combine to account for a fraction of all plays. And while the NFL has actively fined and suspended players for brutal hits, the NCAA does nothing after cheap shots like this. I realize the NCAA hasn’t made it it’s business to reprimand players for on-field actions, but it just feeds the perception the association isn’t doing enough about player safety.

So what should you do?

A couple steps can be done almost immediately. First, force all NCAA athletes to wear helmets that meet the association’s safety standards, such as the Revolution and the ION 4D. If there are two helmets that are clearly better than traditional lids, why not make them mandatory?

You should also be vocal on the issue of helmets like you were about covering the full cost of attendance for student-athletes. After the smashing success of last year’s presidents retreat, why not have another one with the stated goal to address the overhaul of college football helmets?

Thirdly, you need a football commissioner. A widely debated topic for some time, a commissioner would not only suspend players for cheap shots but also spend a big chunk of his time looking into permanent helmet alternatives. Just for starters, it’s absurd that Virginia Tech has established a way to measure helmet safety while the NCAA has not. Granting $400,000 to the National Sport Concussion Outcomes Study Consortium is a nice gesture but that’s not nearly enough money for this problem and the study sounds so reactive instead of proactive. The long-term effects of concussions are becoming more clear by the day; what’s not clear is a solution.

The commissioner would also be able to interview former players, doctors, scientists and engineers to find out the best solution to the current helmet crisis. And considering the NCAA made $757 million last year, there’s no excuse that it can’t afford this.

And if that sounds expensive, imagine the price of defending yourself against class-action lawsuits like the NFL is now having to do. You better believe that after the first payout to former NFL players by courts (and possibly even before), former college football stars with debilitating injuries who never went on to the pros will be calling their lawyers.

It’s the NCAA’s duty, and your duty, to finally spearhead the overhaul of the football helmet that is plaguing the sport. And your legacy depends on it.

.

Sincerely,

Jim Weber

 

Jim Weber is the founder and president of LostLettermen.com. His column appears each Monday and Wednesday.

9:19 AM on 5/7/2012
  • Glenn Beckmann

    Dear Jim Walker,

    While I appreciate the attention you are bringing to the battle against head injuries and concussions, you’re off base in some of your assertions and quite a few of your facts.

    There is no such helmet as the Schutt Speed Revolution as you quoted in your story. First, Schutt does not make either the Speed or the Revolution helmet. Our competitor, Riddell makes those helmets. Second, Payton Manning wears a Revolution, not a Speed Revolution. There is a very noticeable difference between the two. In fact, you should have seen the difference: the Rutgers helmet photo you used is a Speed – it looks very little like the Revolution Manning is wearing.

    I’m sure you’ll consider this quibbling over minuscule details but I believe it belies the lack of research and serious thought you put into this piece and subsequently undermines the credibility of your argument that Mark Emmert could “lead the way in the overhaul of the outdated and archaic football helmet.”

    There is nothing outdated or archaic about current football helmets. In fact, the leaps in technology and performance in helmets the last ten years have been remarkable. Helmets today (and not just ours) absorb more impact than helmets have ever absorbed. Helmets have been remarkably successful in their original purpose: eliminating catastrophic external head injuries, like skull fractures. Such injuries were resulting in the deaths of dozens of football players each year.

    The helmet shell is designed the way it is because it does the best job of promoting glancing blows. When helmets glance off each other, less energy is transferred between the two helmets and, thus, less force from impact is transferred from one to the other. Helmets have never been designed to prevent concussions.

    The fact that players use the helmets as a weapon is more an incrimination of the players’ training, coaching and technique.

    And the VA Tech helmet study you cite as having “established a way to measure helmet safety” is a highly contestable assertion. VA Tech does not establish the helmet industry standards – NOCSAE does. And NOCSAE is on record as being seriously opposed to the claims made by that study. VA Tech takes very good data points and turns them into highly debatable conclusions that are premature and potentially dangerous. Even by their own admission, there is virtually no difference between a 5-star helmet and a 4-star helmet.

    Helmets do one thing and do it very well: absorb impact and manage force. But that is just one factor of many that can cause concussions. All those other factors? Helmets affect them very little, if at all, so any person or organization that claims they can directly and significantly reduce the risk of concussion with a helmet (or assess a helmet’s ability to do the same) is, at best, misleading you or, at worse, lying to you.

    Finally, I will tell you that Schutt Sports and every other helmet maker is doing everything possible to build better helmets to keep our young athletes as protected as possible on the field. Why wouldn’t we? We have every moral, ethical and financial incentive to do so. Think about it. Can you imagine how many helmets we would sell if we were able to truthfully claim we’ve built a concussion-proof helmet?

    I hope by now that you get the idea. While your heart and intentions are certainly in the right place, this is a serious issue that needs serious discussion by serious people.

    Sincerely,

    Glenn Beckmann
    Director of Marketing Communications
    Schutt Sports

    • Glenn Beckmann

      My apologies for incorrectly stating your name as Jim Walker, Mr. Weber.

  • Pat Coleman

    Jim — great work. Here’s a couple more thoughts for you.

    There’s also research on the brain and football going on at the University of Rochester:
    http://www.d3football.com/columns/around-the-region/east/2011/studying-the-football-brain

    Another player was paralyzed, the same day as LeGrand. It happened in a D-III game, a reminder that traumatic injury can happen at any speed. Luther College’s Chris Norton is recovering, however.
    sportsillustrated.cnn.com/2011/football/ncaa/11/12/chris-norton/index.html

    Sorry for the link spam!

  • Roger

    Maybe time to go back to leather helmets?

  • Matt

    Many schools such as Penn State for a long time now have used more advanced helmets exclusively by Schutt, similar to what the New York Giants do. Additionally the program which I am involved in does not have the normal Riddell helmet anymore. All of our players only have the option of choosing between the newer technology helmets. Additionally as someone who has played the game myself helmet technology has changed dramatically in the past 10 year contrary to your belief. I wore a cheap plastic-y helmet in pony league which felt like I was punching my head getting it on. In High School I wore the classic Riddell which again may have not been the most comfortable helmet but it did protect my head. I did suffer concussions while playing football however this was not the cause of someone hitting me helmet-to-helmet. With new helmets coming out at our program curiosity got to me and I tried on these various helmet while the original Revo felt hard like the original it also felt better to the head. When I tried on the Revo Speed and the various schutt helmet options the difference was dramatically different. Additional problems with making these helmets mandatory is the cost to lower division schools and the fact that they don’t fit or fit comfortably on every player. Also while saying that helmet-to-helmet hits happen on a constant basis this is blatantly false. Officials are now told to err on the side of caution even more than typical, rather having a penalty called when there is questionable circumstances rather than not throwing a flag. I commend your efforts but these problems are addressed by groups such as the American Football Coache’s Association and the American Equipment Managers Association. I should note that of my concussions two were suffered in baseball in a situation where a helmet is not worn. Yes this is a hot button topic and needs to be addressed but the severity in which some are taking it is ludicrous.

  • Roger

    The problem is that a high school athlete is not just playing for himself. He’s also playing for his teammates. I think this is a case in which teammates need to step up and talk to him directly, “John [or Robert or Miguel], this is why we have a team. You might be hurt. Let us do our part. Let us be your teammates.”

    And same for girls’ soccer, basketball, and softball, great sports all, but concussions do happen. So, the young ladies need to step up and take care of each other. “Carol [or Sonia or Rebecca], this is why we have a team. You might be hurt. Let us do our part. Let us be your teammates.”

    And I’m not sure I agree with the conventional view that a concussion automatically means a player misses the rest of the game, primarily because I’ve observed in the corporate world that zero tolerance often means high threshold. A better way might be to feel your way to a decision, like a poker player might start moving away from a hand (be happy to explain this). So, if a player stands on the sidelines for part of a series, talks with one of the assistant coaches, has one of his buddies there with him to help tell the assistant coach how normal or not his behavior is, that might go a long way toward a better decision.

    I really think the biggest positive change will players standing up for each other regarding the issue of concussions.

  • Brandon

    While I agree with a few of your points and the overarching theme of your letter Mr. Weber, I have to side with Mr. Beckmann from Schutt. Football helmets have indeed come a long way in the past five, let alone ten years, and these obvious technological and cosmetic advances have trickled down quite quickly from the NFL to even Pee Wee leagues. But even with completely new designs, shell materials, and advanced cushioning systems like Schutt’s TPU or Riddell’s Concussion Reduction System, at the end of the day, and as you’ll read in large print on any helmet in football, none can prevent serious head or neck injuries one might receive while playing football. These injuries are caused by the actions of players, and that is where the solution needs to begin.

    Also, and with all due respect, I find your first recommended solution (forcing all NCAA athletes to wear certain helmets) to be somewhat misguided. In 2011, I wrote a blog reviewing the top rated helmets in the game (at the time) for impact protection, performance, and price (sportsunlimitedblog.com/2011/06/16/best-football-helmets) and have since received many comments from readers asking which helmet is “the best.” Just like you, they believe that somewhere among the top rated helmets is one or two that can be deemed best at preventing injury. However, studies have all shown that a proper fitting, comfortable helmet will always protect better than an ill fitting one, and I can speak from experience, that even the top football helmets in the game, the Revo Speed and Ion 4D, do not fit every player the same. Because of different head sizes and shapes, helmets fit and protect differently. One player may have an over sized head, and feel more comfortable in a Schutt DNA Pro Plus or Air Commander, than he would in a “more advanced” Ion 4D. If it weren’t for free choice in football helmets, that player would not be properly protected. The reason the NFL and the NCAA doesn’t mandate a helmet or helmets is because of the need for personal preference. Take away that right and you may protect some players, at the risk of others.